Before starting a social media campaign, you need to create a solid marketing strategy. Doing this lets you create goals for your campaign and create a plan to meet said goals. Think of it as drafting blueprints before building a house.
But don't worry, creating a social media strategy isn't as daunting as it sounds.
Dream Grow recently published an infographic on 13 steps to creating an amazing social media strategy. This infographic takes you from 0 to 60 in social media strategy, running through knowing your audience, creating content, and analyzing results.
Oh, and it's modeled after Facebook's original timeline design—talk about a throwback!
See the full infographic below.